Welcome to The Cold Chai™. We are excited to tell you our story
Interested in being Apart of the Journey?that began as a visionary idea in the sun-drenched landscapes of California in 2018, The Cold Chai has now taken root in the vibrant city of Austin, Texas, in 2024. Our story is one of cultural dispersion, pride, tradition, and the fusion of modern culinary expertise, all served with an unbridled commitment to unrivaled hospitality – and, of course, a cup of chai.
We are more than a chai-focused space – we are storytellers, weaving tales of tradition and innovation in every cup & bite. Our journey began with a simple yet powerful idea: to bring the authentic charm of chai to a wider audience, both in our cozy space and through carefully crafted beverage products available in stores and bodegas. At The Cold Chai, we curate an experience that aims to shine a bright light on South Asian Americans. Whether it be hosting pop-ups for rising new Indian-American chefs or showcasing a new fashion brand developed by a first generation Desi American. We open our arms to anyone pursuing their passions and dreams beyond the ordinary.
We extend our passion for chai beyond our physical space, making our carefully curated beverage products accessible in stores and bodegas. It's not just about a quick sip; it's about incorporating the Cold Chai lifestyle into your daily routine, bringing the authenticity and richness of South Asian flavors to your cup, wherever you may be.
Our founder, a software engineer raised in the Bay Area, California, understands the power of tradition in the hustle and bustle of modern life. The daily hour-long commute from the suburbs to San Francisco became a canvas for the inception of The Cold Chai. Faced with the challenge of making the commute and competitive tech environment not just bearable but enjoyable, each morning started with a cup of chai – not just any chai, but the real, traditional chai of Gujarat, India.
These aren't just words; they are the guiding principles that breathe life into The Cold Chai. Pride in our roots, a deep respect for tradition, culinary expertise that fuses the best of the past and the present, and a commitment to unparalleled hospitality – these pillars form the foundation of everything we do.